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Promoting and Advancing Petroleum Marketing, Retail Grocery, and Convenience Stores in West Virginia

Driving Local Business and Community Growth Across West Virginia

Our Purpose and Commitment

OMEGA is a West Virginia-based organization dedicated to supporting and advancing the business interests of the state’s petroleum marketing, retail grocery, and convenience store industries.

As a network of over 225 locally owned businesses, OMEGA actively promotes cooperation, advocates for favorable legislation, and provides education and resources to its members. With over 50,000 employees, OMEGA members significantly contribute to the state’s economy, generating more than 10% of all state taxes and supporting local communities through scholarships, charitable donations, and civic involvement.

OMEGA is committed to fostering industry growth while serving West Virginians with essential services like fuel, food, and convenience.

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Join a Community that Champions, Connects, and Elevates!

Your Essential Connection in West Virginia

OMEGA offers three types of membership: Convenience Store Members, Petroleum Marketer Members, and Grocer Members, all of which play a vital role in providing fuel, food, and essentials across West Virginia. As a liaison with state and national agencies, OMEGA works closely with organizations like NACS, PMAA, FMI, and the N.G.A. to advocate on behalf of its members.

We keep members informed through newsletters, legislative updates, an online resource hub, and educational seminars. Additional member benefits include access to the Encova Workers’ Compensation Discount Program and participation in our annual Trade Expo and fundraising efforts for children’s charities. OMEGA is here to support, advocate, and enhance the success of our industry members.

Call to Action - Interchange Vote

Urge Senators to Support Interchange Relief Amendments. These Amendments Will Be Voted on in the Coming Days
 
Senate Majority Whip Dick Durbin (D-IL) has offered amendments to address interchange fee reform on behalf of merchants and consumers to S. 3217, The Restoring American Financial Stability Act, which is currently being considered by the Senate. These amendments represent the best chance to enact interchange reform this year, therefore its imperative that your Senators are supportive.
What the amendments do:
 
S. Amendment # 3771: Amendment to limit payment card networks from imposing anti-competitive restrictions on businesses and other entities that accept payment cards.   This amendment would prevent card networks like Visa and MasterCard from: prohibiting sellers from offering discounts to use one card network as opposed to another; prohibiting sellers from offering discounts to customers for use of a particular form of payment (cash,  check, debit card, stored value card or credit card); and prohibiting sellers from setting maximum or minimum transaction amounts for a form of payment.
 
S. Amendment # 3769: Amendment to ensure that the fees that businesses and other entities are charged for accepting debit cards are reasonable and proportional to the costs incurred.  This amendment would give authority to the Federal Reserve Board to issue regulations to ensure that any interchange fee imposed on a debit card transaction is “reasonable and proportional” to the cost incurred in processing the transaction.  The amendment includes a carve-out for debit cards issued by small banks and credit unions with assets of $1 billion or less.
 
The Senate is expected to vote on the amendments in the coming days, therefore your IMMEDIATE ACTION is requested.  If you receive feedback from Senator Byrd or Senator Rockefeller's office, we ask that you please forward that information to OMEGA. PMAA, NACS and N.G.A. are working very hard on this issue and we need to do what we can to support this effort.
Retailers can contact their Senators via the Capitol switchboard toll-free at (877) 224-0041. The message is:  “As a small businessman, I am COUNTING on your support of the Durbin/Leahy/Landrieu Amendment #3771 and the Durbin Amendment # 3769.”

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Supporting West Virginia Communities

OMEGA members play a vital role in West Virginia, supporting communities through substantial tax contributions and a wide-reaching presence across the state. With over 55% of the population living in border counties, our members are dedicated to serving both local and regional needs. Beyond business, we’re proud to give back, having contributed over $3.1 million to children’s charities since 2003, reflecting our commitment to making a positive difference.

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OMEGA Members Receive a 3.4% discount

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