Supporting FMI Members with Health and Well-Being

Promoting and Advancing Petroleum Marketing, Retail Grocery, and Convenience Stores in West Virginia

Driving Local Business and Community Growth Across West Virginia

Our Purpose and Commitment

OMEGA is a West Virginia-based organization dedicated to supporting and advancing the business interests of the state’s petroleum marketing, retail grocery, and convenience store industries.

As a network of over 225 locally owned businesses, OMEGA actively promotes cooperation, advocates for favorable legislation, and provides education and resources to its members. With over 50,000 employees, OMEGA members significantly contribute to the state’s economy, generating more than 10% of all state taxes and supporting local communities through scholarships, charitable donations, and civic involvement.

OMEGA is committed to fostering industry growth while serving West Virginians with essential services like fuel, food, and convenience.

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Join a Community that Champions, Connects, and Elevates!

Your Essential Connection in West Virginia

OMEGA offers three types of membership: Convenience Store Members, Petroleum Marketer Members, and Grocer Members, all of which play a vital role in providing fuel, food, and essentials across West Virginia. As a liaison with state and national agencies, OMEGA works closely with organizations like NACS, PMAA, FMI, and the N.G.A. to advocate on behalf of its members.

We keep members informed through newsletters, legislative updates, an online resource hub, and educational seminars. Additional member benefits include access to the Encova Workers’ Compensation Discount Program and participation in our annual Trade Expo and fundraising efforts for children’s charities. OMEGA is here to support, advocate, and enhance the success of our industry members.

As you may well know, the FMI logo has three overlapping arches which represent our efforts to (1) advocate, (2) collaborate and (3) educate as we support food industry efforts to advance a safer, healthier and more efficient consumer food supply. From food safety to private brand, government affairs to nutrition policy, fresh foods to sustainability, if your interests lie in the realm of health and well-being, FMI is here to help, no doubt!

<p>By: Krystal Register, Director, Health and Well-being, FMI<img src="https://www.fmi.org/images/default-source/blog-images/blog-image-350x200-health-wellbeing.tmb-large-350-.png?sfvrsn=eedde7ec_1" data-displaymode="Thumbnail" alt="Health Well-being" title="Blog Image 350x200 Health WellBeing" style="float: right; margin: 10px;" /></p> <p>As you may well know, the FMI logo has three overlapping arches which represent our efforts to (1) advocate, (2) collaborate and (3) educate as we support food industry efforts to advance a safer, healthier and more efficient consumer food supply. From food safety to private brand, government affairs to nutrition policy, fresh foods to sustainability, if your interests lie in the realm of health and well-being, FMI is here to help, no doubt!</p> <p>Let’s take a closer look at how FMI supports member companies (retailers, wholesalers, suppliers) with health and well-being strategies and programs:</p> <h5>We ADVOCATE</h5> <p><strong> </strong></p> <p>We advocate for your interests and provide thoughtful insight and swift response on issues that matter. We reply to member inquiries to meet your needs and support your work as key partners for health and well-being in the communities you serve. This steering mission seems more important now than ever to ensure success and progress, ultimately helping to keep employees and customers safe and healthy across the food industry. </p> <h5>We COLLABORATE</h5> <p><strong> </strong></p> <p>We network and connect on relevant topics, current trends, and priority issues by providing a collaborative platform for listening, sharing, learning and networking. Our goal is to bring many voices together from across the food industry for broad conversation and thought-provoking engagement. There is great opportunity to amplify the collective work of the industry focused on improving the health and well-being of our country with the best resources available. In time of crisis, we offer access to science-based guidelines and timely solutions, quite often directly related to keeping people healthy and safe.</p> <h5>We EDUCATE</h5> <p><strong> </strong></p> <p>We learn from research, studies, and surveys; and we share to educate with reports, webinars, and meetings. We strive to raise awareness on emerging topics and turn the unique insight we gather on consumer trends and industry practices into aggregate information that is easy to share. We serve as a source of expert information available to help identify opportunities to enhance health and well-being strategies and innovations.</p> <p>Many of our resources are also available to member companies that might not have a dedicated health and well-being program. Our hope is that you and your company take full advantage of everything we have to offer, especially as it relates to improving health and overall well-being: </p> <ul> <li><a href="https://www.fmi.org/family-meals">National Family Meals Movement Industry Resources</a> </li> <li><a href="https://www.fmi.org/industry-topics/food-assistance-programs/feeding-assistance-toolkit">Feeding Assistance Toolkit</a></li> <li><a href="https://www.fmi.org/food-safety/food-safety-resources">Food Safety Resources</a> </li> <li><a href="https://www.fmi.org/our-research/research-reports/u-s-grocery-shopper-trends">U.S Grocery Shopper Trends 2020 and Home Cooking in America 2020 research</a> </li> <li><a href="https://www.fmi.org/forms/store/ProductFormPublic/power-of-health-and-well-being-in-food-retail-2020">The Power of Health and Well-Being in Food Retail</a></li> <li><a href="https://www.fmi.org/forms/store/ProductFormPublic/2019-report-on-retailer-contributions-to-health-wellness">Retailer Contributions to Health and Wellness</a></li> <li><a href="https://www.fmi.org/forms/store/ProductFormPublic/best-practices-and-excellence-in-fresh-department-health-wellness">Best Practices and Excellence in Fresh Department Health & Wellness Programming</a></li> <li><a href="https://www.fmi.org/forms/store/ProductFormPublic/delivering-health-and-wellness-with-private-brands">Delivering Health and Wellness with Private Brands</a></li> </ul> <p> </p>

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Supporting West Virginia Communities

OMEGA members play a vital role in West Virginia, supporting communities through substantial tax contributions and a wide-reaching presence across the state. With over 55% of the population living in border counties, our members are dedicated to serving both local and regional needs. Beyond business, we’re proud to give back, having contributed over $3.1 million to children’s charities since 2003, reflecting our commitment to making a positive difference.