Understanding the Food Retailing Industry During COVID-19

Promoting and Advancing Petroleum Marketing, Retail Grocery, and Convenience Stores in West Virginia

Driving Local Business and Community Growth Across West Virginia

Our Purpose and Commitment

OMEGA is a West Virginia-based organization dedicated to supporting and advancing the business interests of the state’s petroleum marketing, retail grocery, and convenience store industries.

As a network of over 225 locally owned businesses, OMEGA actively promotes cooperation, advocates for favorable legislation, and provides education and resources to its members. With over 50,000 employees, OMEGA members significantly contribute to the state’s economy, generating more than 10% of all state taxes and supporting local communities through scholarships, charitable donations, and civic involvement.

OMEGA is committed to fostering industry growth while serving West Virginians with essential services like fuel, food, and convenience.

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Join a Community that Champions, Connects, and Elevates!

Your Essential Connection in West Virginia

OMEGA offers three types of membership: Convenience Store Members, Petroleum Marketer Members, and Grocer Members, all of which play a vital role in providing fuel, food, and essentials across West Virginia. As a liaison with state and national agencies, OMEGA works closely with organizations like NACS, PMAA, FMI, and the N.G.A. to advocate on behalf of its members.

We keep members informed through newsletters, legislative updates, an online resource hub, and educational seminars. Additional member benefits include access to the Encova Workers’ Compensation Discount Program and participation in our annual Trade Expo and fundraising efforts for children’s charities. OMEGA is here to support, advocate, and enhance the success of our industry members.

We are surveying our industry during a particularly challenge-riddled time, where COVID-19 has caused our day-to-day store operations and business plans to change dramatically in a very short period. That is why participation in this year’s Speaks survey is so important. FMI’s flagship state of the industry report provides the industry with important benchmarks, facts and figures frequently used in our advocacy work on Capitol Hill, in conversations with the media and by our members desiring to make informed business decisions.

By: Steve Markenson, Director, Research, FMI <img src="https://www.fmi.org/images/default-source/blog-images/blog-image-350x200-may-29-2020.tmb-large-350-.png?sfvrsn=2822743c_1" data-displaymode="Thumbnail" alt="Speaks Image" title="Speaks Image" style="float: right; margin: 10px;" /> It’s time to survey our industry for important operational and financial benchmarks aswell as insights into strategic and tactical decisions. Yes, it’s time to conduct the 71st annual <a href="https://www.fmi.org/our-research/research-reports/food-retailing-industry-speaks">The Food Retailing Industry Speaks</a> survey. <div> </div> We are surveying our industry during a particularly challenge-riddled time, where COVID-19 has caused our day-to-day store operations and business plans to change dramatically in a very short period. That is why participation in this year’s Speaks survey is so important. FMI’s flagship state of the industry report provides the industry with important benchmarks, facts and figures frequently used in our advocacy work on Capitol Hill, in conversations with the media and by our members desiring to make informed business decisions. This year, in addition to our normal range of questions necessary to capture the 2019 picture of the industry, we are also asking food retailers to assess the business impact of COVID-19. This information will be critical in helping FMI make any strategic course corrections necessitated by the COVID-19 pandemic. Beyond COVID-19, the Speaks survey collects important information about the food retail industry’s activities in: <ul> <li>Technology advancement.</li> <li>Ecommerce implementation and scale.</li> <li>A pulse-check on current and emerging issues. </li> <li>Product and service differentiation strategies.</li> </ul> Whether your company is large or small, conventional or niche, we need your participation so that FMI’s voice accurately reflects the breadth and depth of the food retail industry. The survey is being sent to all CEO’s this week and we encourage your company to respond. If you have questions or need assistance, please contact me at <a href="mailto:This email address is being protected from spambots. You need JavaScript enabled to view it.">This email address is being protected from spambots. You need JavaScript enabled to view it.</a>. <a href="https://www.fmi.org/our-research/research-reports/food-retailing-industry-speaks" class="button">2019 The Food Retailing Industry Speaks</a>

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Supporting West Virginia Communities

OMEGA members play a vital role in West Virginia, supporting communities through substantial tax contributions and a wide-reaching presence across the state. With over 55% of the population living in border counties, our members are dedicated to serving both local and regional needs. Beyond business, we’re proud to give back, having contributed over $3.1 million to children’s charities since 2003, reflecting our commitment to making a positive difference.