Chillax! Mealtime Is Covered

Promoting and Advancing Petroleum Marketing, Retail Grocery, and Convenience Stores in West Virginia

Driving Local Business and Community Growth Across West Virginia

Our Purpose and Commitment

OMEGA is a West Virginia-based organization dedicated to supporting and advancing the business interests of the state’s petroleum marketing, retail grocery, and convenience store industries.

As a network of over 225 locally owned businesses, OMEGA actively promotes cooperation, advocates for favorable legislation, and provides education and resources to its members. With over 50,000 employees, OMEGA members significantly contribute to the state’s economy, generating more than 10% of all state taxes and supporting local communities through scholarships, charitable donations, and civic involvement.

OMEGA is committed to fostering industry growth while serving West Virginians with essential services like fuel, food, and convenience.

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Join a Community that Champions, Connects, and Elevates!

Your Essential Connection in West Virginia

OMEGA offers three types of membership: Convenience Store Members, Petroleum Marketer Members, and Grocer Members, all of which play a vital role in providing fuel, food, and essentials across West Virginia. As a liaison with state and national agencies, OMEGA works closely with organizations like NACS, PMAA, FMI, and the N.G.A. to advocate on behalf of its members.

We keep members informed through newsletters, legislative updates, an online resource hub, and educational seminars. Additional member benefits include access to the Encova Workers’ Compensation Discount Program and participation in our annual Trade Expo and fundraising efforts for children’s charities. OMEGA is here to support, advocate, and enhance the success of our industry members.

It’s been said that frozen foods are the original meal kit. Frozen foods cover every meal occasion: breakfast, lunch, dinner, snacks and dessert.

By: Allison Febrey, Specialist, Health and Wellness, Food Marketing Institute <img src="https://www.fmi.org/images/default-source/blog-images/tgn_082018_nfmm_affi_infographic-border.tmb-large-350-.jpg?sfvrsn=9d0c556e_1" data-displaymode="Thumbnail" alt="NFMM_AFFI_Infographic" title="NFMM_AFFI_Infographic" style="float: right; margin-bottom: 10px; margin-left: 10px;" />It’s been said that<a href="https://www.fmi.org/newsroom/news-archive/view/2019/02/20/frozen-food-the-original-meal-kit-generates-57-billion-in-retail-sales"> frozen foods are the original meal kit</a>. Frozen foods cover every meal occasion: breakfast, lunch, dinner, snacks and dessert. They are a convenient way to get any meal, whether it's frozen waffles with peanut butter, frozen beef and broccoli, or even a frozen pizza with a fresh side salad on the table. <a href="http://www.fmifamilymeals.com/">National Family Meals Month™</a> (NFMM), a nationwide event in September that highlights the benefits of family meals, is starting in just one week. To celebrate the month, the American Frozen Food Institute (AFFI) and the FMI Foundation have created a webinar to showcase all the ways retailers and manufacturers can get involved with National Family Meals Month.   Like the convenience of frozen foods, AFFI has created resources to make it easy to celebrate family meals. AFFI's Frozen Food Foundation crafted a <a href="https://frozenadvantage.org/national-family-meals-month/">toolkit for National Family Meals Month</a>. This includes an infographic, ways to reduce mealtime stress, and four "hands and pans" recipe videos. The Frozen Food Foundation developed these videos to demonstrate how frozen foods can be part of the meal solution or the total meal solution. The recipes are:  <ul> <li>Frozen Mixed Berry Smoothie, thanks to Firestone Pacific Foods.</li> <li>Frozen Peach Green Smoothie, thanks to Wawona Frozen Foods.</li> <li>Zucchini Veggie Spiral Asian Stir Fry, thanks to Green Giant.</li> <li>Frozen Sweet Potato Prosciutto Pizza, thanks to Home Run Inn.</li> </ul> AFFI will also share these videos during Frozen Food Month in March to celebrate the importance of sharing family meals year-round and encourage the Family Meals Movement.  <a href="https://www.fmi.org/events-education/webinars/webinar-recordings/view/webinar-recordings-public/2019/08/14/how-to-get-involved-with-national-family-meals-month">Learn more about what resources</a> are available to promote National Family Meals Month and how you can get involved! There is still time to participate in National Family Meals Month! Watch <a href="file:///C:/Users/mel/Desktop/fmi.org/nfmm2018">this sizzle reel</a> summarizing all the great family meal solutions we saw this past September. There is no fee to participate! Go to <a href="http://www.fmifamilymeals.com/">http://www.FMIFamilyMeals.com</a> for ideas on how you and your company can join the movement. Learn more about some of the award-winning programs on our <a href="https://www.fmi.org/family-meals/award">Gold Plate Awards page</a>.

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Supporting West Virginia Communities

OMEGA members play a vital role in West Virginia, supporting communities through substantial tax contributions and a wide-reaching presence across the state. With over 55% of the population living in border counties, our members are dedicated to serving both local and regional needs. Beyond business, we’re proud to give back, having contributed over $3.1 million to children’s charities since 2003, reflecting our commitment to making a positive difference.