Why Collaboration Matters in Addressing Supply Chain Transportation Issues

Promoting and Advancing Petroleum Marketing, Retail Grocery, and Convenience Stores in West Virginia

Driving Local Business and Community Growth Across West Virginia

Our Purpose and Commitment

OMEGA is a West Virginia-based organization dedicated to supporting and advancing the business interests of the state’s petroleum marketing, retail grocery, and convenience store industries.

As a network of over 225 locally owned businesses, OMEGA actively promotes cooperation, advocates for favorable legislation, and provides education and resources to its members. With over 50,000 employees, OMEGA members significantly contribute to the state’s economy, generating more than 10% of all state taxes and supporting local communities through scholarships, charitable donations, and civic involvement.

OMEGA is committed to fostering industry growth while serving West Virginians with essential services like fuel, food, and convenience.

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Join a Community that Champions, Connects, and Elevates!

Your Essential Connection in West Virginia

OMEGA offers three types of membership: Convenience Store Members, Petroleum Marketer Members, and Grocer Members, all of which play a vital role in providing fuel, food, and essentials across West Virginia. As a liaison with state and national agencies, OMEGA works closely with organizations like NACS, PMAA, FMI, and the N.G.A. to advocate on behalf of its members.

We keep members informed through newsletters, legislative updates, an online resource hub, and educational seminars. Additional member benefits include access to the Encova Workers’ Compensation Discount Program and participation in our annual Trade Expo and fundraising efforts for children’s charities. OMEGA is here to support, advocate, and enhance the success of our industry members.

At June’s TPA Transportation Summit, Federal Motor Carrier Safety Administration (FMCSA) Administrator Raymond Martinez acknowledged that our audience of logistics and transportation experts “fuel and feed the economy.” Administrator Martinez charged the group to consider, “How can data and technology drive the industry forward?”

By: Marjorie DePuy, Senior Director, Supply Chain and Sustainability, Food Marketing Institute <img src="https://www.fmi.org/images/default-source/photos-for-staff-use/back-end/20151208-fmi-584-web.tmb-large-350-.jpg?sfvrsn=bb99a6f_2" data-displaymode="Thumbnail" alt="20151208-FMI-584-WEB" title="20151208-FMI-584-WEB" style="float: right; margin: 10px;" /> At June’s <a href="https://www.fmi.org/tpa-transportation-summit">TPA Transportation Summit</a>, Federal Motor Carrier Safety Administration (FMCSA) Administrator Raymond Martinez acknowledged that our audience of logistics and transportation experts “fuel and feed the economy.” Administrator Martinez charged the group to consider, “How can data and technology drive the industry forward?” Over the course of the two-day event, industry partners came together to learn and share emerging practices, particularly around detention (dwell) time. We heard real-world examples of data-driven decision making and technology that is addressing dwell time at the distribution center. Kellogg’s shared that they have moved from the bottom to near the top of the list as a shipper of choice by evaluating their network for optimization opportunities in operations, technology and paperwork and reducing their turn times for drop trailers and live loads. Supply chain leaders from Coca-Cola, Giant-Eagle and Land O’Lakes shared highlights from their recent <a href="https://www.fmi.org/blog/view/fmi-blog/2019/02/25/technology-just-might-solve-the-dwell-time-conundrum">TPA pilot activity to understand and reduce dwell time</a> at select facilities. Aided by advisors at <a href="https://www.mckinsey.com/">McKinsey & Company</a> and <a href="https://www.fourkites.com/">Four Kites</a>, the team (including Wegman’s and their carrier partners) evaluated data from select warehouses on a weekly basis for six months, meeting to brainstorm for solutions and ideas. They looked at physical attributes in the yard, technology for drivers and warehouse staff, manpower utilization and shift alignment with scheduled loads and broader topics like culture shifts in management. The result of the pilot project and collaboration is the realization of the potential to create two to four percent additional capacity by improving the dwell time within their control. Don’t let the ‘small’ number fool you. This has big potential. Effective transportation management founded in collaboration is key to a healthy supply chain in food retail. I’d add now, in an era of urgent focus on reducing carbon footprints, that we need to look within our four walls, in our shipping lanes, and across our supply chains for opportunities to collaborate, improve, remove empty miles and reduce wasted waiting time all along the road from farm to fork.

Read full article on FMI

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Supporting West Virginia Communities

OMEGA members play a vital role in West Virginia, supporting communities through substantial tax contributions and a wide-reaching presence across the state. With over 55% of the population living in border counties, our members are dedicated to serving both local and regional needs. Beyond business, we’re proud to give back, having contributed over $3.1 million to children’s charities since 2003, reflecting our commitment to making a positive difference.