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Promoting and Advancing Petroleum Marketing, Retail Grocery, and Convenience Stores in West Virginia

Driving Local Business and Community Growth Across West Virginia

Our Purpose and Commitment

OMEGA is a West Virginia-based organization dedicated to supporting and advancing the business interests of the state’s petroleum marketing, retail grocery, and convenience store industries.

As a network of over 225 locally owned businesses, OMEGA actively promotes cooperation, advocates for favorable legislation, and provides education and resources to its members. With over 50,000 employees, OMEGA members significantly contribute to the state’s economy, generating more than 10% of all state taxes and supporting local communities through scholarships, charitable donations, and civic involvement.

OMEGA is committed to fostering industry growth while serving West Virginians with essential services like fuel, food, and convenience.

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Join a Community that Champions, Connects, and Elevates!

Your Essential Connection in West Virginia

OMEGA offers three types of membership: Convenience Store Members, Petroleum Marketer Members, and Grocer Members, all of which play a vital role in providing fuel, food, and essentials across West Virginia. As a liaison with state and national agencies, OMEGA works closely with organizations like NACS, PMAA, FMI, and the N.G.A. to advocate on behalf of its members.

We keep members informed through newsletters, legislative updates, an online resource hub, and educational seminars. Additional member benefits include access to the Encova Workers’ Compensation Discount Program and participation in our annual Trade Expo and fundraising efforts for children’s charities. OMEGA is here to support, advocate, and enhance the success of our industry members.

The first ever The Food Retailing Industry Speaks (Speaks) report appeared in 1949. Seventy years later, this report continues to provide the food retail industry with important benchmarks, facts and figures that are used in our advocacy work on Capitol Hill, in conversations with the media and by our members desiring to make informed business decisions.

<p>By: Steve Markenson, Director of Research, Food Marketing Institute<br /> <img src="https://www.fmi.org/images/default-source/photos-for-staff-use/check-out/20151208-fmi-222r-web.tmb-large-350-.jpg?sfvrsn=84bd9a6f_2" data-displaymode="Thumbnail" alt="20151208-FMI-222r-WEB" title="20151208-FMI-222r-WEB" style="float: right; margin: 10px;" /> </p> <p>The first ever <a href="https://www.fmi.org/our-research/research-reports/food-retailing-industry-speaks"><em>The Food Retailing Industry Speaks</em></a> (<em>Speaks</em>) report appeared in 1949. Seventy years later, this report continues to provide the food retail industry with important benchmarks, facts and figures that are used in our advocacy work on Capitol Hill, in conversations with the media and by our members desiring to make informed business decisions.&nbsp; </p> <p>As FMI reported last year in the 68<sup>th</sup> annual edition of the <a href="https://www.fmi.org/our-research/research-reports/food-retailing-industry-speaks"><em>Speaks</em></a> report, the food retail industry was riding a number of positive trends, while grappling with unprecedented challenges to their businesses. But food retailers have shown themselves to be resilient by taking proactive approaches and fine-tuning their strategies. Last year, FMI reported an improved financial picture and renewed optimism for this year and the future.</p> <p>What will we learn about our industry this year? The <em>Speaks</em> report will of course continue to trend key financial and operational benchmarks, while incorporating questions about new industry issues and challenges. Some of the new areas included for this year&rsquo;s <em>Speaks</em> study include:</p> <ul> <li>The survey has continued to develop its look into the impact of technology and ecommerce. From efforts toward using technology to personalize the shopper experience to the role of artificial intelligence, the survey has expanded its exploration of the role of technology throughout various aspects of the industry. </li> <li>The food retail industry pulse issues will continue to assess the impact on the industry of health care costs, interchange fees, upward wage pressures and recruiting/retaining employees, but will also assess the impact of pharmacy DIR fees, transportation capacity, trade/tariffs and other emerging issues.</li> <li>New areas of inquiry have been added to our look into space allocation, labor allocation, product differentiation strategies and service differentiation strategies based on how the industry is evolving. </li> <li><em>Speaks</em> will continue to assess the impact on the food retail industry of the tax reform passed by Congress. </li> </ul> <p>How is FMI able know all of this about the food retail industry? Directly from the food industry, when your company responds to <em>The Food Retailing Industry Speaks</em> annual survey. In 1949, an amazing 64 percent of the industry responded to the first survey. We need your help to get <strong><span style="text-decoration: underline;">your company to respond</span></strong> this year. Contact Steve Markenson (<a href="mailto:This email address is being protected from spambots. You need JavaScript enabled to view it.">This email address is being protected from spambots. You need JavaScript enabled to view it.</a>) to learn how your company can participate. We want as many voices as possible to <em>Speak</em>.</p> <p>Learn more and download the full 2018 <em>Speaks</em> report at <a href="https://www.fmi.org/our-research/research-reports/food-retailing-industry-speaks">FMI.org/GrocerySpeaks</a>.</p>

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Supporting West Virginia Communities

OMEGA members play a vital role in West Virginia, supporting communities through substantial tax contributions and a wide-reaching presence across the state. With over 55% of the population living in border counties, our members are dedicated to serving both local and regional needs. Beyond business, we’re proud to give back, having contributed over $3.1 million to children’s charities since 2003, reflecting our commitment to making a positive difference.

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OMEGA Members Receive a 3.4% discount

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