Collaboration Is Our Shield Against Cyber Attacks

Promoting and Advancing Petroleum Marketing, Retail Grocery, and Convenience Stores in West Virginia

Driving Local Business and Community Growth Across West Virginia

Our Purpose and Commitment

OMEGA is a West Virginia-based organization dedicated to supporting and advancing the business interests of the state’s petroleum marketing, retail grocery, and convenience store industries.

As a network of over 225 locally owned businesses, OMEGA actively promotes cooperation, advocates for favorable legislation, and provides education and resources to its members. With over 50,000 employees, OMEGA members significantly contribute to the state’s economy, generating more than 10% of all state taxes and supporting local communities through scholarships, charitable donations, and civic involvement.

OMEGA is committed to fostering industry growth while serving West Virginians with essential services like fuel, food, and convenience.

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Join a Community that Champions, Connects, and Elevates!

Your Essential Connection in West Virginia

OMEGA offers three types of membership: Convenience Store Members, Petroleum Marketer Members, and Grocer Members, all of which play a vital role in providing fuel, food, and essentials across West Virginia. As a liaison with state and national agencies, OMEGA works closely with organizations like NACS, PMAA, FMI, and the N.G.A. to advocate on behalf of its members.

We keep members informed through newsletters, legislative updates, an online resource hub, and educational seminars. Additional member benefits include access to the Encova Workers’ Compensation Discount Program and participation in our annual Trade Expo and fundraising efforts for children’s charities. OMEGA is here to support, advocate, and enhance the success of our industry members.

Modern day demands a new type of shield, especially when it comes to protecting businesses from one of the most deceptive enemies, a cyber attack. Our best defense is to collaborate and share information about previous attacks to help each other be better prepared and learn from missteps. Food retailers are committed to ensuring their customers’ information remains private and protected. As the industry starts to utilize more technology like robotics, self-driving cars, etc., our technology security professionals need to be ahead of the curve and anticipating potential threats.

By Doug Baker, Vice President, Industry Relations, Private Brands, Technology, Food Marketing Institute <img src="https://www.fmi.org/images/default-source/blog-images/shield-wall.tmb-large-350-.jpg?sfvrsn=2dfb426e_1" data-displaymode="Thumbnail" alt="Shield Wall" title="Shield Wall" style="float: right; margin: 10px;" /> Since the beginning to time, humans have used shields of various shapes and sizes to protect themselves while under attack. Some antient armies’ entire battle plans revolved around the overlapping of shields to create an impenetrable force. What’s more, the shield is a highly effective strategy in conquering your opponent—recall the scene in Game of Thrones where Ramsay Bolton’s shielded army encircles Jon Snow and the Wildlings and slowly begins to inch inward, trapping them. Modern day demands a new type of shield, especially when it comes to protecting businesses from one of the most deceptive enemies, a cyber attack. Our best defense is to collaborate and share information about previous attacks to help each other be better prepared and learn from missteps. Food retailers are committed to ensuring their customers’ information remains private and protected. As the industry starts to utilize more technology like robotics, self-driving cars, etc., our technology security professionals need to be ahead of the curve and anticipating potential threats. For all these reasons and more, FMI, with the support of our Information Technology Leadership Council, has joined other industry associations to form the advisory board of the <a href="https://r-cisc.org/">Retail Cyber Information Sharing Center</a>. R-CISC is a platform for sharing research, resources and best practices to mitigate, respond and recover from cyber threats and breaches. As members of this share group, we are held to a high confidentially standard so that we can all learn and grow by hearing the full story. The work that is already being done through R-CISC is a good way to proactively address and hopefully stay ahead of hackers and bad actors. Collaboration among technology security professionals is our modern-day shield and by working together we all get stronger. <a href="https://r-cisc.org/" class="button-secondary" target="_blank">Learn More About R-CISC</a>

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Supporting West Virginia Communities

OMEGA members play a vital role in West Virginia, supporting communities through substantial tax contributions and a wide-reaching presence across the state. With over 55% of the population living in border counties, our members are dedicated to serving both local and regional needs. Beyond business, we’re proud to give back, having contributed over $3.1 million to children’s charities since 2003, reflecting our commitment to making a positive difference.