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Promoting and Advancing Petroleum Marketing, Retail Grocery, and Convenience Stores in West Virginia

Driving Local Business and Community Growth Across West Virginia

Our Purpose and Commitment

OMEGA is a West Virginia-based organization dedicated to supporting and advancing the business interests of the state’s petroleum marketing, retail grocery, and convenience store industries.

As a network of over 225 locally owned businesses, OMEGA actively promotes cooperation, advocates for favorable legislation, and provides education and resources to its members. With over 50,000 employees, OMEGA members significantly contribute to the state’s economy, generating more than 10% of all state taxes and supporting local communities through scholarships, charitable donations, and civic involvement.

OMEGA is committed to fostering industry growth while serving West Virginians with essential services like fuel, food, and convenience.

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Join a Community that Champions, Connects, and Elevates!

Your Essential Connection in West Virginia

OMEGA offers three types of membership: Convenience Store Members, Petroleum Marketer Members, and Grocer Members, all of which play a vital role in providing fuel, food, and essentials across West Virginia. As a liaison with state and national agencies, OMEGA works closely with organizations like NACS, PMAA, FMI, and the N.G.A. to advocate on behalf of its members.

We keep members informed through newsletters, legislative updates, an online resource hub, and educational seminars. Additional member benefits include access to the Encova Workers’ Compensation Discount Program and participation in our annual Trade Expo and fundraising efforts for children’s charities. OMEGA is here to support, advocate, and enhance the success of our industry members.

As advances in technology continue to disrupt the norm, more industry leaders look toward emerging technologies as solution providers for the diverse challenges existing in trading partners’ business practices.

<p>By: Pat Walsh, Chief Business Development Officer and Vice president, Supply Chain</p> <p><img src="https://www.fmi.org/images/default-source/blog-images/supply-chain-technology.tmb-large-350-.jpg?sfvrsn=901f786e_1" data-displaymode="Thumbnail" alt="Supply Chain Technology" title="Supply Chain Technology" style="float: right; margin-left: 10px;" />Marketplace, technology and consumer trends don&rsquo;t happen in a vacuum. These shifts intersect all areas of food retail from the supply chain to the store shelf. As disruption moves from happening in stages to a continuum, it will take the work of a dedicated community made of food retailers and supply chain partners to find solutions to inefficiencies in today&rsquo;s supply chain.</p> <p>The grocery supply chain struggles with numerous inefficiencies including: high inventory levels; lack of effective and timely communications; inaccurate promotional plans and forecasts; and a high level of out-of-stocks at retail. As advances in technology continue to disrupt the norm, more industry leaders look toward emerging technologies as solution providers for the diverse challenges existing in trading partners&rsquo; business practices.</p> <p>Here are a few examples of emerging technologies food retailers and suppliers are looking toward:</p> <ul> <li><strong>Artificial intelligence </strong>Supply chain partners are using a product replenishment tool to enhance sales, create more on-shelf availability and reduce labor requirements.</li> <li><strong>Software-as-a-Service (Saas).</strong> Food retailers have an opportunity to leverage cloud computing to integrate a Software-as-a-Service (SaaS) model with their transportation management system.</li> <li><strong>Blockchain. </strong>Many industry experts have their eyes on blockchain<strong>&nbsp;</strong>as an emerging, perhaps game-changing, technology that in the very near future could track a product&rsquo;s path from the initial producer to the retail shelf in a matter of seconds, not days or weeks. Supply chain professionals understand that data accuracy and consistency will be important if every component of the chain is to work together. There must be standards for consistency and strategies for sharing data among trading partners.</li> </ul> <p>The upcoming <a href="http://www.fmi.org/supply-chain-conference">2018 TPA Supply Chain Conference</a>, in Orlando, Florida from April 15-17, 2018, is an excellent venue to examine the opportunities with your trading partners. Find more at <a href="http://www.fmi.org/supply-chain-conference">FMI.org/Supply-Chain-Conference.</a></p>

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Supporting West Virginia Communities

OMEGA members play a vital role in West Virginia, supporting communities through substantial tax contributions and a wide-reaching presence across the state. With over 55% of the population living in border counties, our members are dedicated to serving both local and regional needs. Beyond business, we’re proud to give back, having contributed over $3.1 million to children’s charities since 2003, reflecting our commitment to making a positive difference.

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OMEGA Members Receive a 3.4% discount

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