Recapping 2017 Unprecedented Change

Promoting and Advancing Petroleum Marketing, Retail Grocery, and Convenience Stores in West Virginia

Driving Local Business and Community Growth Across West Virginia

Our Purpose and Commitment

OMEGA is a West Virginia-based organization dedicated to supporting and advancing the business interests of the state’s petroleum marketing, retail grocery, and convenience store industries.

As a network of over 225 locally owned businesses, OMEGA actively promotes cooperation, advocates for favorable legislation, and provides education and resources to its members. With over 50,000 employees, OMEGA members significantly contribute to the state’s economy, generating more than 10% of all state taxes and supporting local communities through scholarships, charitable donations, and civic involvement.

OMEGA is committed to fostering industry growth while serving West Virginians with essential services like fuel, food, and convenience.

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Join a Community that Champions, Connects, and Elevates!

Your Essential Connection in West Virginia

OMEGA offers three types of membership: Convenience Store Members, Petroleum Marketer Members, and Grocer Members, all of which play a vital role in providing fuel, food, and essentials across West Virginia. As a liaison with state and national agencies, OMEGA works closely with organizations like NACS, PMAA, FMI, and the N.G.A. to advocate on behalf of its members.

We keep members informed through newsletters, legislative updates, an online resource hub, and educational seminars. Additional member benefits include access to the Encova Workers’ Compensation Discount Program and participation in our annual Trade Expo and fundraising efforts for children’s charities. OMEGA is here to support, advocate, and enhance the success of our industry members.

The retail industry is experiencing unprecedented change. The decisions and investments that consumer goods and food retail businesses make now will determine future winners and losers. Change is everywhere and we all can adapt. Based on PlanetRetail RNG research, consider the following.

By: Margaret Core, Vice President, Industry Events, Food Marketing Institute <a href="https://www.eventbrite.com/e/planetretail-rng-2018-retail-outlook-forum-fmi-tickets-38519075592" target="_blank"><img title="End of Year Forum Banner 2 FINAL" style="float: right; margin: 10px;" alt="End of Year Forum Banner" src="https://www.fmi.org/images/default-source/blog-images/end-of-year-forum-banner-2-final.tmb-large-350-.jpg?sfvrsn=16217b6e_1" data-displaymode="Thumbnail" /></a> The retail industry is experiencing unprecedented change. The decisions and investments that consumer goods and food retail businesses make will determine future winners and losers. Change is everywhere and we all can adapt. Based on <a href="https://www.planetretailrng.com/" target="_blank">PlanetRetail RNG research</a>, consider the following: <ul> <li>Growing at a rate that is 750 basis points faster than the global average, ecommerce in total will drive 46 percent of all chain retail growth through 2022;</li> <li>Digital marketplaces will account for 58 percent of global ecommerce sales in 2022, up from 51 percent in 2017;</li> <li>42 percent of the population in developing markets will be younger than 20 in 2022; and</li> <li>More than 1.1 billion new users will access the internet by 2021.</li> </ul> Through a promotional collaboration with PlanetRetail RNG, we have arranged for FMI members to receive a 20 percent discount to the popular <a href="https://www.eventbrite.com/e/planetretail-rng-2018-retail-outlook-forum-fmi-tickets-38519075592" target="_blank">PlanetRetail RNG Online End of Year Forum: 2018 Global Retail Outlook</a> on Wednesday, December 6, 2017. The online forum will critically examine the drivers of change impacting the future of retail. As you prepare for the future, organizations are constantly evaluating how to identify opportunities sooner and how to respond and react to increased competitive forces. This discussion with address questions such as: <ul> <li>How will your organization support emerging purchase destinations? </li> <li>How will your business use fulfilment to compete more effectively in categories where market share is under pressure from ecommerce growth? </li> </ul> Through a blended learning program, we will examine critical topics including: <ul> <li>What are the range of factors driving the need to reinvent stores and what are the challenges to the Store of the Future?</li> <li>How will you effectively execute ecommerce efforts to keep pace with your competitors?</li> <li>In what ways will your business expand its value proposition to generate brand and customer loyalty?</li> </ul> <a href="https://www.eventbrite.com/e/planetretail-rng-2018-retail-outlook-forum-fmi-tickets-38519075592" target="_blank">To Reserve Your Spot, Register Today</a>! To receive your discount, please use FMI as your promo code. Our FMI team will be online during the webinar to hear into organizational change decisions, examining ways to drive profits and build better business models for the future. If you’re unable to attend the webinar, we encourage you to register as the webcast will be available on-demand for all registrants following the live event. For more on how PlanetRetail RNG can help your organization, please contact <a href="mailto:This email address is being protected from spambots. You need JavaScript enabled to view it.">John Seguin</a>.

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Supporting West Virginia Communities

OMEGA members play a vital role in West Virginia, supporting communities through substantial tax contributions and a wide-reaching presence across the state. With over 55% of the population living in border counties, our members are dedicated to serving both local and regional needs. Beyond business, we’re proud to give back, having contributed over $3.1 million to children’s charities since 2003, reflecting our commitment to making a positive difference.