Want to Reach Peak Performance in your Career? Be Adaptable.

Promoting and Advancing Petroleum Marketing, Retail Grocery, and Convenience Stores in West Virginia

Driving Local Business and Community Growth Across West Virginia

Our Purpose and Commitment

OMEGA is a West Virginia-based organization dedicated to supporting and advancing the business interests of the state’s petroleum marketing, retail grocery, and convenience store industries.

As a network of over 225 locally owned businesses, OMEGA actively promotes cooperation, advocates for favorable legislation, and provides education and resources to its members. With over 50,000 employees, OMEGA members significantly contribute to the state’s economy, generating more than 10% of all state taxes and supporting local communities through scholarships, charitable donations, and civic involvement.

OMEGA is committed to fostering industry growth while serving West Virginians with essential services like fuel, food, and convenience.

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Join a Community that Champions, Connects, and Elevates!

Your Essential Connection in West Virginia

OMEGA offers three types of membership: Convenience Store Members, Petroleum Marketer Members, and Grocer Members, all of which play a vital role in providing fuel, food, and essentials across West Virginia. As a liaison with state and national agencies, OMEGA works closely with organizations like NACS, PMAA, FMI, and the N.G.A. to advocate on behalf of its members.

We keep members informed through newsletters, legislative updates, an online resource hub, and educational seminars. Additional member benefits include access to the Encova Workers’ Compensation Discount Program and participation in our annual Trade Expo and fundraising efforts for children’s charities. OMEGA is here to support, advocate, and enhance the success of our industry members.

When faced with professional challenges, I admit I sometimes have self-doubt even at this stage in my career, but a strong support network often helps me rediscover my confidence. There’s power in positive reinforcement – oftentimes it’s the words from colleagues or outside influencers who help me avoid falling victim to the voices in my head.

By Laurie Gethin, Director, Education, Food Marketing Institute <img src="http://www.fmi.org/images/default-source/blog-images/adaptable.tmb-large-350-.jpg?sfvrsn=2341736e_1" data-displaymode="Thumbnail" alt="Adaptable" title="Adaptable" style="float: right; margin-left: 10px;" />I’ve been at FMI for more than two decades – I’ve had several different supervisors, been led by three CEOs and seen four U.S. presidents come and go. I’ve witnessed in our industry states of inflation, deflation, anticipation, consternation, celebration, preservation, reflection, inspiration, perspiration, evolution and even revolution. Yes, it’s been a wild ride, but through it all, I’ve adapted and made the most of my career and built countless friendships along the way. The best news is that I’m still learning and making memorable connections, while striving to create value through my work on events and education for our members. I come to work each day passionate about the industry and excited to work on resources that will ultimately make our members more successful in their jobs. As a leader and as a manager, I would note that the feedback I’ve been given has helped me grow and accelerate into new areas of opportunity throughout my 20-plus-year career at this organization.   I’ve learned to be a thoughtful listener, but I’m certainly not shy to ask a question or share my constructive thoughts and opinions with executive leadership. My best piece of advice for future leaders in our industry would be to bring passion and a thirst for learning to whatever job you’re in.  And don’t be afraid to take on something new – it can lead to opportunities you haven’t even thought of yet. Here’s a testimonial from my boss, Leslie Sarasin, commenting on the best piece of advice that she’s received and how it helped her achieve her professional goals. Watch it <a href="https://youtu.be/jR_7sZufNCA">here</a>.   <center><iframe width="560" height="315" src="https://www.youtube.com/embed/jR_7sZufNCA" frameborder="0"></iframe></center>

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Supporting West Virginia Communities

OMEGA members play a vital role in West Virginia, supporting communities through substantial tax contributions and a wide-reaching presence across the state. With over 55% of the population living in border counties, our members are dedicated to serving both local and regional needs. Beyond business, we’re proud to give back, having contributed over $3.1 million to children’s charities since 2003, reflecting our commitment to making a positive difference.