Breaking Barriers in Supply Chain Optimization

Promoting and Advancing Petroleum Marketing, Retail Grocery, and Convenience Stores in West Virginia

Driving Local Business and Community Growth Across West Virginia

Our Purpose and Commitment

OMEGA is a West Virginia-based organization dedicated to supporting and advancing the business interests of the state’s petroleum marketing, retail grocery, and convenience store industries.

As a network of over 225 locally owned businesses, OMEGA actively promotes cooperation, advocates for favorable legislation, and provides education and resources to its members. With over 50,000 employees, OMEGA members significantly contribute to the state’s economy, generating more than 10% of all state taxes and supporting local communities through scholarships, charitable donations, and civic involvement.

OMEGA is committed to fostering industry growth while serving West Virginians with essential services like fuel, food, and convenience.

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Join a Community that Champions, Connects, and Elevates!

Your Essential Connection in West Virginia

OMEGA offers three types of membership: Convenience Store Members, Petroleum Marketer Members, and Grocer Members, all of which play a vital role in providing fuel, food, and essentials across West Virginia. As a liaison with state and national agencies, OMEGA works closely with organizations like NACS, PMAA, FMI, and the N.G.A. to advocate on behalf of its members.

We keep members informed through newsletters, legislative updates, an online resource hub, and educational seminars. Additional member benefits include access to the Encova Workers’ Compensation Discount Program and participation in our annual Trade Expo and fundraising efforts for children’s charities. OMEGA is here to support, advocate, and enhance the success of our industry members.

One of the biggest challenges for supply chain leaders remains, “How does the food retail industry enhance operational efficiencies?”

By: Daniel Triot, Senior Director, FMI-GMA Trading Partner Alliance <img src="http://www.fmi.org/images/default-source/photos-for-staff-use/produce/fmi-12092014_117_e_web.tmb-large-350-.jpg?sfvrsn=1" data-displaymode="Thumbnail" alt="FMI-12092014_117_e_WEB" title="FMI-12092014_117_e_WEB" style="float: right; margin-left: 10px;" />One of the biggest challenges for supply chain leaders remains, “How does the food retail industry enhance operational efficiencies?” To meet consumers and expanding businesses’ needs, retailers can identify gaps in On-Shelf Availability (OSA), improve the business planning with trading partners as well as visibility in the supply chain. On-Shelf Availability Despite the industry’s best efforts, the average out-of-stock rate often exceeds <a href="http://www.fmi.org/blog/view/fmi-blog/2016/05/10/does-on-shelf-availability-matter-for-bottom-line-results">10 percent</a> for promoted items, which greatly affects grocery revenue and shopper satisfaction. Last year, the Trading Partner Alliance (TPA) developed a white paper analyzing four key gaps that must be overcome to reach a 98% OSA.  At the <a href="http://www.gmaonline.org/forms/meeting/Microsite/SupplyChain17,2">2017 Supply Chain Conference</a>, the TPA On-Shelf Availability Steering Team will share retailer and manufacturer case studies, as well as, best practices during <a href="http://www.gmaonline.org/forms/meeting/Microsite/SupplyChain17,2">On Shelf Availability – From Insights to Action</a>. Joint Business Planning The retail landscape is changing faster than ever before and supply chain teams need to get a seat at the Joint Business Planning (JBP) table in their respective organizations. Aligning on joint objectives, resources and goals, measuring performance and having an annual plan with value creating initiatives are a must to drive business growth throughout the supply chain. Retailers and manufacturers will discuss how to improve value by getting trade partners to the same table and talking. The interactive session <a href="http://www.gmaonline.org/forms/meeting/Microsite/SupplyChain17,2">Getting the Most Out Of Joint Business Planning (JBP)- How Supply Chain Teams Can Get a Seat at the Table and Drive Exceptional Value</a> will provide an excellent understanding of the JBP process and powerful ideas to implement in your next planning cycle. Improve Visibility Emerging technologies and innovations are inextricably linked with customer satisfaction and supply chain operational efficiencies. Through collaboration and more visibility across the supply chain, retailers and supply chain partners will break down problematic and costly inefficiencies. Learn more in the <a href="http://www.gmaonline.org/forms/meeting/Microsite/SupplyChain17,2">Modernizing the Supply Chain Through Enhanced Visibility and Operational Efficiency.</a> Learn more on data quality programs, on-shelf availability, and supply chain visibility by <a href="http://www.gmaonline.org/forms/meeting/Microsite/SupplyChain17,2">registering</a> for the 2017 Supply Chain Conference in San Diego, California on April 30 – May 2, 2017.

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Supporting West Virginia Communities

OMEGA members play a vital role in West Virginia, supporting communities through substantial tax contributions and a wide-reaching presence across the state. With over 55% of the population living in border counties, our members are dedicated to serving both local and regional needs. Beyond business, we’re proud to give back, having contributed over $3.1 million to children’s charities since 2003, reflecting our commitment to making a positive difference.