Leadership During A Rapid Pace of Change

Promoting and Advancing Petroleum Marketing, Retail Grocery, and Convenience Stores in West Virginia

Driving Local Business and Community Growth Across West Virginia

Our Purpose and Commitment

OMEGA is a West Virginia-based organization dedicated to supporting and advancing the business interests of the state’s petroleum marketing, retail grocery, and convenience store industries.

As a network of over 225 locally owned businesses, OMEGA actively promotes cooperation, advocates for favorable legislation, and provides education and resources to its members. With over 50,000 employees, OMEGA members significantly contribute to the state’s economy, generating more than 10% of all state taxes and supporting local communities through scholarships, charitable donations, and civic involvement.

OMEGA is committed to fostering industry growth while serving West Virginians with essential services like fuel, food, and convenience.

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Join a Community that Champions, Connects, and Elevates!

Your Essential Connection in West Virginia

OMEGA offers three types of membership: Convenience Store Members, Petroleum Marketer Members, and Grocer Members, all of which play a vital role in providing fuel, food, and essentials across West Virginia. As a liaison with state and national agencies, OMEGA works closely with organizations like NACS, PMAA, FMI, and the N.G.A. to advocate on behalf of its members.

We keep members informed through newsletters, legislative updates, an online resource hub, and educational seminars. Additional member benefits include access to the Encova Workers’ Compensation Discount Program and participation in our annual Trade Expo and fundraising efforts for children’s charities. OMEGA is here to support, advocate, and enhance the success of our industry members.

Leadership is the skill that will get you everywhere. That’s Mary Walter’s motto and she will be sharing her strategies and experiences from working with Fortune 300 retail companies during Future Leaders at FMI Connect in the session The Secrets to Building a High-Performance Team on June 21 at 1:30 pm CT. As a retail expert, Mary knows how to make effective change happen, which is often difficult in today’s grocery retail business that is experiencing a rapid pace of change. I had the opportunity to sit down with Mary and get a preview of her Future Leaders workshop.

By: Laurie Gethin, Director of Education, Food Marketing Institute <a href="http://www.fmi.org/images/default-source/blog-images/key-players-for-high-preformance-team.jpg?sfvrsn=0"></a><a href="http://www.fmi.org/images/default-source/blog-images/key-players-for-high-preformance-team.jpg?sfvrsn=0"><img src="http://www.fmi.org/images/default-source/blog-images/key-players-for-high-preformance-team.jpg?sfvrsn=0&MaxWidth=400&MaxHeight=&ScaleUp=false&Quality=High&Method=ResizeFitToAreaArguments&Signature=63CE172F1EADB57D3E1309149FA8E318" data-displaymode="Custom" alt="Key players for high preformance team" title="Key players for high preformance team" style="float: right; margin: 10px;" data-openoriginalimageonclick="true" data-method="ResizeFitToAreaArguments" data-customsizemethodproperties="{'MaxWidth':'400','MaxHeight':'','ScaleUp':false,'Quality':'High'}" /></a> Leadership is the skill that will get you everywhere. That’s <a href="https://www.linkedin.com/pulse/skill-get-you-everywhere-mary-walter">Mary Walter’s motto</a> and she will be sharing her strategies and experiences from working with Fortune 300 retail companies during <a href="http://www.fmiconnect.net/2016/experience-innovation/future-leaders">Future Leaders</a> at <a href="http://www.fmiconnect.net/">FMI Connect</a> in the session <a href="http://fmi16.mapyourshow.com/7_0/sessions/session-details.cfm?ScheduleID=37">The Secrets to Building a High-Performance Team</a> on June 21 at 1:30 pm CT. As a retail expert, Mary knows how to make effective change happen, which is often difficult in today’s grocery retail business that is experiencing a rapid pace of change. I had the opportunity to sit down with Mary and get a preview of her Future Leaders workshop. Mary shared her philosophy on high-performance teams. “Our work impacts our lives in every other aspect,” stated Mary. “If we feel respected, valued and successful at work, aren’t we more likely to go home and treat those around us with kindness? A high-performance team, where members trust one another, support one another, and achieve phenomenal results can make all the difference.” <img src="http://www.fmi.org/images/default-source/blog-images/image003.tmb-small.jpg?sfvrsn=1" data-displaymode="Thumbnail" alt="image003" title="image003" style="float: left; margin: 10px;" />Mary sees the retail industry, which is rooted in the idea of teamwork, as one that can benefit from high-performance teams. “Retail is a highly competitive industry that is experiencing extreme change in customer behavior, technology and regulation,” she pointed out. “These challenges make the work interesting, meaningful and energizing. And, to address these problems, we get to work with teams, creating engagement, motivation and commitment.”  So, just how do retail leaders go about forming high-performance teams? Mary emphasizes the importance of hiring a well-balanced team that fits your brand. “If we hire strategically, each member brings a unique strength and contribution that makes the entire team stronger,” said Mary. “One way to do this is to focus on values over personality. The risk of hiring to personality for fit is that you may end up with a team that thinks just like you—and we already have one of you. Diversity is critical to our success, critical to identify the right solutions. Values are a great tool to ensure alignment with your brand.” Once you have a high-performance team, how do you keep them motivated? Mary will share some tips and tools for team motivation and go into more detail on developing high-performance teams and ensuring the right “mix” for success during her session. Register for <a href="http://www.fmiconnect.net/2016/experience-innovation/future-leaders">Future leaders</a> and join in the conversation on social media with #FMIFutureLeaders and #FMIConnect.

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Supporting West Virginia Communities

OMEGA members play a vital role in West Virginia, supporting communities through substantial tax contributions and a wide-reaching presence across the state. With over 55% of the population living in border counties, our members are dedicated to serving both local and regional needs. Beyond business, we’re proud to give back, having contributed over $3.1 million to children’s charities since 2003, reflecting our commitment to making a positive difference.